a young woman sits on a curb and uses her phone to book a hotel

Last-minute Hotel Bookings Are on the Rise

Last-minute hotel bookings are no passing trend. The number of stays booked during the same week as arrival represents a behavioural shift in the way people travel, especially travellers in their 20s and 30s.  And it’s in large part our mobile-dependent lifestyle that has spurred this change. Every day, travellers are turning increasingly to their mobile devices to take care of […]

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The Rise of the Foodie: A Travel Trend Hotels Should Jump On

“Wait, don’t eat that yet! Here, take a picture. Turn off the flash and take it from above. Yeah, that’s it. Let’s see? Here, let me take one of mine.”  I hear this almost verbatim, several times a week. The words are uttered by all kinds of people, in places such as cafés, hotel bars, and restaurants. […]

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a young woman with dark hair with the sea behind her

People Still Prefer Hotels Over Shared Accommodations

Just a few years ago, bunking up in a shared accommodation rented out by a private property owner seemed like a bizarre practice to many travellers. Not anymore. But what is even more noteworthy is the impact this practice has had on travel, culture, and business. Also interesting is the generation at the forefront of this movement, known as […]

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Skyline di Londra

trivago Is Headed to the Travel Distribution Summit 2016

The Travel Distribution Summit, or TDS Europe 2016 as it’s more commonly known, starts tomorrow in London. Hosted by EyeforTravel, this is the biggest meeting place for European travel executives. And it’s about to change the way that you think about the travel sector. Digital disruption If you’ve been in the business for a while, you know first-hand that how […]

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Web 2.0 Can Save Your Hotel’s Online Reputation

In our previous blog post ”Worried about Your Hotel’s Online Reputation” we discussed how important online reputation has become for hotels. We looked at how the booking habits of travellers have morphed over the years and examined the shift from static offline hotel marketing to today’s multifaceted digital approach. Now we’re going to take it […]

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crowd of people at ITB Berlin

trivago @ ITB: The Future of Travel

ITB has come and gone. It’s incredible to think that just a week ago ITB’s 50th anniversary was in full swing. As the world’s leading travel trade show, it brought together people and companies from across the travel industry and the globe. While maintaining its rich culture and international perspective, it also delivered on its […]

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a female traveller is looking forward to spring 2016 and beyond

Spring Travel Trends & Predictions for Hotels in 2016

Predicting the future is no easy task. Frankly, most would safely proclaim that it’s impossible. But who doesn’t dream about it from time to time? I know I do. Especially when it comes to business. What if I do X and it results in the added income of Y, multiplied by….well, you get the idea. […]

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a computer with a fruit bowl full of oranges next to it

Why Metasearch Is Important for Your Business

With an increasing array of Online Travel Agents (OTAs) competing for hotelier’s business it’s no wonder that many are left at a lost for how to reach the widest audience whilst minimising commissions. In the chaos, it is easy to overlook a pivotal resource that generates more traffic than you may realise at no extra […]

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Valentine's Day couple

Love Your Hotel This Valentine’s Day

Ah, yes, the proverbial romantic getaway… It’s become synonymous with Valentine’s Day, just like chocolates and red roses, especially in the UK. So, where are the couples going? The top romantic UK destination in 2015 was unsurprisingly, London. On trivago, it enjoyed almost 15 % of traveller’s hotel clicks. More surprisingly, Manchester took the 2nd […]

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hotel industry word graph

Top 5 Filters That Boost Your Hotel Metasearch Rank

Have you ever hosted global travellers with a range of expectations? Chances are good that you’ve opened your doors to young and old alike over the seasons. Guests on leisure and business trips have probably booked with you as well. But do you know what they really want in a hotel? What it is that makes them choose […]

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