Business Travellers: Appeal to Their Needs to Fill Your Rooms

In travel, the business segment accounts for almost a third of the entire industry’s valuation. Business travellers take on average 20 trips a year (per travel.usnews.com), making this demographic a highly profitable one. If your accommodation is typically quiet Monday to Friday, business travellers could be the key to a booked-to-capacity workweek. They also tend to book their stays […]

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5 Tips for Instagram Photos That’ll Incite Hotel Envy

Around 80 million posts are shared on Instagram daily. It’s one of the fastest growing social media channels, and its appeal is undeniable. Most of us are visual creatures, and Instagram is full of pictures. But what is it about some accounts that makes us green with envy — both for the beauty of their content […]

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A B&B’s turquoise wooden door with a “gone viral” sign on it

Everything Hoteliers Need to Know About Hashtags

By now you’ve probably noticed the # symbol (now also known as the hashtag) followed by a word or phrase (without capitalization or spaces) all over social media. And you might be wondering what it’s all about. I’ll tell you #whatitsallabout because you need to be working hashtags into your own advertising tactics. They might […]

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freshly baked cookies on a plate

3 Ways to Surprise and Delight Guests that Generate Glowing Reviews

A surprise and delight approach to guest experience often has a bigger impact on reputation management than any other tactic. Why? Because it prompts others to speak on your behalf through glowing reviews. And, as we all know, word-of-mouth is the best form of advertising. In this article, I’ll explain what this really means and tell you how you can […]

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A traveler looks into the distance: around him are thought bubbles with icons for several hotel amenities & services

10 Ways Hotel Managers can get Serious about UX

Do you believe in love at first sight? You should. While I’m not here to talk romance, today’s topic could be considered a love story of sorts. You see, it’s about how to get travellers to fall in love with your hotel the first time they lay eyes on its website. It’s about user experience—UX […]

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A unique hotel room concept looking less traditionall

3 of the World’s Most Inspiring Hoteliers

In any business, success comes from drive and passion more than anything else. That said, motivation can wane at times. What better way to restore your focus and reinvigorate your imagination than to read about an inspiring role model? To help keep your motivation high in seasons to come, we’ve crafted a select list of […]

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Hand holding smartphone with social icons suggesting use of chatbots

Chatbots: Making the Future of Travel a Social Experience

We all know that the way we book and enjoy travel has changed. We’re no longer a global community wandering the planet with guidebooks in our hands, printing out photos for albums and booking through high street travel agents. But aside from the obvious switch to online booking, more rapid developments have been taking place […]

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Pokémon GO: What Is It, and How Can My Hotel Profit From It?

As I’m writing this, Pokémon GO is being downloaded in the UK faster than you can say “Bob’s your uncle.” Chances are pretty good that by the time you start reading this, your street is enjoying an increase in foot traffic. Not because it’s summer, but because there’s something bringing people (and their cell phones) […]

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hotel manager's computer desktop open to tnooz, skift, and hotelmarketing'com results

3 Global Travel News Sites that Hoteliers Need to Read

Hotels big and small benefit significantly when their managers are up to date on the latest global travel trends and news. When major industry players announce acquisitions of smaller brands or launch new applications for hoteliers and hospitality professionals, you need to know, as such happenings can without a doubt impact your business. When you’re in the […]

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