A night time city scape of London, the location for Travel Technology Europe 2017

Discover Metasearch with trivago at Travel Technology Europe

Despite the cold gripping much of Europe, the days are getting longer, heralding the approaching end of winter. Which means that the events season for the hotel industry is about to burst into full swing. We’ll be kicking it off with Travel Technology Europe on 22 and 23 February at Olympia London. Harness your potential […]

read more
A young hotelier works on her hotel’s email marketing campaign on her laptop

Email Marketing Basics That’ll Get Your Hotel Started

Open rates, ESP, data integration. . . Email marketing jargon can make this powerful channel seem intimidating. But don’t worry, we’re here to break it all down for you. Done right, email marketing drives more conversions than any other channel, so it’s time you start taking full advantage of it. No matter the size of […]

read more

3 Reasons Why Email Marketing is Essential for Your Hotel

Generating an estimated £30 for every £1 spent and conversion rates three times higher than social media, email marketing is the channel that delivers the highest ROI—whatever industry you’re in. So you need to ask yourself: Is your hotel capitalising on this affordable and easy-to-maintain marketing channel? If it isn’t, it really should be. Here’s […]

read more

Hotel Tech Is the Key to Better Business in 2017

Hotels are changing the way they run their businesses. Stay ahead of the curve with our trends forecast for hotel tech in 2017. Subscribe to the blog at the bottom of this post and receive tips on the latest trends right in your inbox each month, this year and beyond. 

read more

Visit us at FITUR, the International Tourism Show in Spain

Between January 18 and 22, tourism professionals from across the industry will meet at the Feria de Madrid to celebrate the 37th edition of the International Tourism Fair (FITUR). Attendance figures from last year place FITUR as an unparalleled tourism event in Spain and as one of the leading trade fairs for tourism worldwide. Here’s […]

read more
a chalkboard says think outside of the box

The Last Day at WTM: Big Hotel Marketing Ideas for Small Hotels

The final day of the World Travel Market (WTM) has come and gone. Now it’s time to get back into the swing of things at our head office. As we do, we bring with us the experiences, stories, and big hotel marketing ideas discussed this week. On day one, we focused in on ways hoteliers […]

read more
people try VR at the Dubai stand a part of the world travel market

World Travel Market (WTM): Day Two Takeaways in Photos

It’s day two of this year’s World Travel Market (WTM), taking place at London’s ExCeL conference centre. Yesterday we shared the show’s trending topics for independent hoteliers, focusing on ways they can encourage direct bookings now and in 2017. We then let you in on a proven digital marketing strategy, revealed by the respected GM of Hotel […]

read more
trivago stand at WTM london with many hoteliers in front

WTM London Just Wrapped Up Day One: Here’s What Happened

The last 24 hours passed by at lightning speed. Just yesterday the team and I were on our way to the much-anticipated World Travel Market (WTM) in autumnal London. Bright and early this morning, we joined over 5,000 exhibitors and 50,000 travel and hospitality professionals from around the world to officially kick off the 37th […]

read more

5 Updates Hoteliers Need to Make to Their Hotel Profiles Right Now

While planning a recent trip through North-Central Europe, I noticed a major opportunity for hoteliers to increase bookings and surpass their competition. By updating five high-priority areas of their hotel profiles, hotels can increase the number of bookings they receive online. I’ve written them down in order of importance below. If time is an issue, […]

read more
A woman stands at the window of a hotel room

5 Hotel Websites Inspiring Guests to Book

The majority of hotels are losing out on a lot of business for one very simple reason: poorly designed hotel websites. From small bed and breakfasts to swanky boutique chains, few seem to have really mastered the art of the hotel website—which is a shame, since it’s the most important part of their direct booking channel. There […]

read more
Pages 1 of 3
Logo Header Menu