A row of old computer screens in a field

3 Tips from HITEC on Choosing the Right Hotel Technology

As an independent hotelier, you don’t want to buy 10 different hotel technology solutions. You need to spend your money wisely, and invest only in those technologies that will add value to your business and, importantly, grow your profits. But how can you know which hotel technology will accomplish this? It’s a valid question. So […]

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A man's hands at a desk with a laptop and notebook

Win Direct Bookings with Data: TLearn Webinar Highlights & Video

Big data and direct bookings. Still two of the biggest topics on hoteliers’ minds in 2017, and with good reason: Making sense and use of all the data out there and competing with OTAs remain two of hoteliers’ greatest challenges today. So our TLearn webinar on March 30, hosted by Tnooz, brought these two challenges […]

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A hotelier strategizes the perfect hotel email campaign, writing her ideas on a notepad

5 Essential Ingredients for Your First Hotel Email Campaign

Now that you’re equipped with the email marketing basics to get your hotel started with this high-ROI channel, it’s time to take the next step: crafting your first campaign. We’re here to help you make it a success. Because when Data & Marketing Association reports that 66% of all online consumers have bought something as […]

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trivago guest blogger HITEC Amsterdam

HITEC Amsterdam: “The Times They Are a-Changin”

HITEC Amsterdam kicks off today, and I’m thrilled to be attending the event as a guest blogger this year and to meet with hotel experts and hoteliers. Amsterdam is going to be teeming with hospitality professionals from all over the world. But for a popular destination like “Mokum” (the locals’ nickname for their city), dealing with […]

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hand typing on a laptop

Free Webinar: How to Win More Direct Bookings from Data

Register now to watch the exclusive free trivago-Tnooz webinar on March 30 at 17:00 CET. We’re teaming up with Tnooz, a leading global voice in the industry for travel and hospitality technology, to present an exclusive free trivago-Tnooz TLearn webinar for hoteliers: “How to win more direct bookings from data.” Hoteliers are busy keeping their guests […]

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Johannes Thomas sits next to Tobias Ragge while speaking to the benefits of metasearch at ITB Berlin

Metasearch Helps Hoteliers Drive Direct Bookings

We just wrapped up day two at ITB Berlin—the world’s leading travel trade show. The official theme was Hospitality.  The topic hotels couldn’t stop talking about was how to drive direct bookings. For just over a decade, ITB Hospitality Day has been focused on revealing key industry trends through the eyes of its biggest influencers […]

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Pepper the innovative humanoid from SoftBank

The Future of Travel Comes to Life at ITB Berlin 2017

The Future of Travel is upon us here at ITB Berlin. The theme of the conference?  Disruptive Travel: The End of the World as We Know it. Think it’s a bit drastic? Think again. Trends in tech advancements, artificial intelligence, and destabilization of popular tourist retreats are affecting the world and travel industry as we […]

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A night scene of Bells Bridge and the SEC Armadillo on the River Clyde in Glasgow

trivago Hotel Manager makes Scotland debut at ScotHot 2017

March is a busy month for the UK trivago Hotel Manager team. Right after our webinar with the Institute of Hospitality on 7 March, and ITB Berlin on 8-10 March, we’re headed to ScotHot 2017 in Glasgow. ScotHot, the biggest hospitality and tourism trade show in Scotland, is the first opportunity for hoteliers in Scotland and […]

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A night time city scape of London, the location for Travel Technology Europe 2017

Discover Metasearch with trivago at Travel Technology Europe

Despite the cold gripping much of Europe, the days are getting longer, heralding the approaching end of winter. Which means that the events season for the hotel industry is about to burst into full swing. We’ll be kicking it off with Travel Technology Europe on 22 and 23 February at Olympia London. Harness your potential […]

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a woman works on her email marketing campaign

Email Marketing Basics That’ll Get Your Hotel Started

Open rates, ESP, data integration. . . Email marketing jargon can make this powerful channel seem intimidating. But don’t worry, we’re here to break it all down for you. Done right, email marketing drives more conversions than any other channel, so it’s time you start taking full advantage of it. No matter the size of […]

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