A great hotel profile has detailed info, a solid reputation and accurate pricing

3 Golden Rules for Metasearch Marketing

Ever checked if your hotel is on trivago? Did you know that trivago receives your information and content directly from Online Travel Agents (OTAs)? No? Well guess what: you can be responsible of your own profile on trivago and make metasearch your best performing marketing channel. #1 Be bookable online If you don’t work with […]

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the expedia partner conference was held in vegas in 2015

Expedia Conference: trivago Talks Metasearch Marketing

It’s a busy time of year. The streets are full of last minute shoppers, nog and hot toddies warm cold hands and families are travelling to see loved ones and visit warmer places. It’s also a time of year for reflection and relaxation. A lot of us aspire to catch up on some reading and […]

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A Contract between Wholesalers and Hoteliers

Hotel Distribution and OTAs: The 3 Stages You Must Know

As a hotelier, you have different options for distributing your hotel rooms in the online market: the wholesale model, the retail model, the merchant model and the tour operator model. The answer to the question above lies within the wholesale model. The wholesale business model Hotel wholesalers are intermediaries. They don’t directly market hotel rooms […]

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Holiday travellers on new years

3 Tips to Attract Last-minute Travellers This Christmas Season

No doubt you and your hotel staff are eagerly preparing for the hustle and bustle that’s about to ensue this season. But is your hotel already fully booked? Use these 3 tips to attract more guests before the presents go under the tree and keep them past the last sip of champagne on New Year’s. […]

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trivago hotel search

3 Reasons Your Hotel Does Not Show up in trivago Search Results

Is your hotel already on trivago but you can’t find it when you search for it?  There are 3 reasons why this might happen. Use this information below to turn the situation around and increase your hotel’s online visibility. Alternatively, if you know that your hotel is not on trivago yet, you might be interested in […]

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hotel industry word graph

Top 5 Filters That Boost Your Hotel Metasearch Rank

Have you ever hosted global travellers with a range of expectations? Chances are good that you’ve opened your doors to young and old alike over the seasons. Guests on leisure and business trips have probably booked with you as well. But do you know what they really want in a hotel? What it is that makes them choose […]

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trivago's webinar on what makes travellers choose your hotel

What Makes Travellers Choose Your Hotel? Metasearch.

Check out these hotel marketing insights from our last trivago Hotel Manager Webinar to learn what travellers want and how to stand out on hotel metasearch. 1. Who are the travellers that search for a hotel on metasearch? It’s worth knowing who your travellers are and when they are searching for hotels so as to better target them […]

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scales of justice

What You Need to Know About the Latest Rate Parity Rulings

What is rate parity? Rate parity describes an agreement between hotels and OTAs. The agreement states that the hotel guarantees to use the same rate and terms for a specific room type, regardless of the distribution channel. The price of the room can regularly change – as such the exact rate is flexible – but […]

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People lining up to stay at a hotel

What Are the Benefits of Metasearch?

Over the past decade, we have seen an explosion of traffic to metasearch travel sites driven by user preferences in technology. 54% of Chinese, 42% of German and 36% of North American travellers now use metasearch sites to compare rates, according to L2 ThinkTank. So it should come as no surprise to hotel owners that the […]

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A hotel profile on trivago

Increase Your Online Exposure with trivago

Looking for a way to gain more online exposure? Appearing on trivago’s metasearch is a simple step towards reaching a large audience of potential guests. Maybe you’re already on trivago Visit trivago to search for your property and see if this is the case. If you list your room rates through an online travel agent (OTA) […]

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