How to define your competitors in trivago Hotel Manager

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With trivago Hotel Manager, hoteliers like you gain invaluable insights into the local competition. trivago’s metasearch marketing solution empowers you to make strategic pricing decisions by benchmarking your rates against those of your five main competitors. It goes one step further by letting you monitor fluctuations in their rates—as well as your own—over time. And on top of that, you receive information on the search volume that trivago users are generating for hotels in your area, as well as room pricing forecasts up to six months in advance.

Which means you have all the information you need to decide which direction to take your hotel business in next.

Make strategic decisions based on data

Use the PRO features to grow your business online

trivago Hotel Manager is a platform designed for hotel managers to grow their metasearch marketing success on trivago. Hoteliers also have the option to upgrade to trivago Hotel Manager PRO to gain an even greater competitive advantage.

When you go PRO, you get to see who’s looking at your profile on trivago—what countries they come from, whether they generally travel for business or pleasure, and the average length of their hotel stays. Additionally, you can choose competitor hotels whose visitors you want to benchmark yours against.

Learn more about how you can upgrade your profile to maximise your performance and gain valuable insights into the pricing of your competitors.


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A special note for hoteliers in the UK

Please share with us your insights, and we'll thank you with a free hotel-industry report.

Phocuswright, the travel industry’s leading research firm, has partnered with us to conduct a new study on hotels. If you run an independent hotel in the United Kingdom or the United States, your insights are especially essential to this research.

Would you please support us with this research by participating in a survey? You'll receive the results of the survey and an expert research report ($499/£379 value).