Recap of trivago Academy: become more competitive online

Last week we hosted the trivago Academy for independent hoteliers who are keen on improving their competitiveness online. Hoteliers from all over the world were tuning in. In case you’ve missed the Academy or any of the three educational webinars from this series, here’s a quick recap including videos of each session. Would you like […]

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A hotel guest drinks coffee while sitting on a couch in a hotel lobby

Good News for Hotels: The Direct Booking Journey Moves to Meta

In a digital age in which OTAs have consistently had the upper hand, metasearch is proving to be the great equaliser: levelling the battlefield in the booking wars and enabling hotels to re-stake their claims in the distribution landscape. What’s giving metasearch its clout? The answer is twofold. On one hand, there’s the “meteoric growth […]

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trivago Webinars

trivago Webinars: Spring Series Recap

Over the past three months we hosted three trivago webinars to help hoteliers navigate the online marketing world and understand the technological solutions available to them to help market and manage their hotels. Here are brief recaps of each webinar and the recordings. Keep an eye out for more webinars from September onwards, which we’ll announce […]

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The PRO Effect: Driving More Guests to Your Hotel

You need to be competitive online if you want to drive more guests to your hotel—now more than ever, as the market becomes increasingly diversified and crowded. That’s why today’s hoteliers are focused on gaining greater visibility online while expanding and deepening their market knowledge. It’s how they can boost their businesses and beat the […]

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Image of Grand Central Station bustling with travelers overlaid by the search bar of a hotel metasearch

Search Volume: The Secret to Setting Unbeatable Rates

‘Tis the season to be jolly, deck the halls, and reconsider your pricing strategy for the upcoming spike in holiday-related travel. In the coming weeks, people will be crisscrossing the country and the globe on planes, trains, and automobiles. And whether they’re travelling to spend the holidays with family or to get away from the […]

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desk and computer

10 Web Apps Every Hotelier Should Use

Being a hotelier requires exceptional organisational and multitasking skills. Managing a hotel and having a family life at the same time is the daily reality of many hoteliers. So I’m going to give you a list of 10 Web apps that’ll help you juggle the pieces of your hectic lifestyle. I selected and tested each one myself. You’ll notice they […]

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Base7booking cloud-PMS dashboard on a desk

7 Reasons to Invest in a (Modern) Hotel Management System (Cloud-PMS)

Every hotelier deserves the best for his hotel. By the best, I mean the most innovative technology that will help him manage his hotel efficiently. A Property Management System, like Cloud-PMS, is the core tool of the hotel in terms of application; it helps managing reservations, invoicing, and daily tasks. Because it’s for the good […]

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