A unique hotel room concept looking less traditionall

3 of the World’s Most Inspiring Hoteliers

In any business, success comes from drive and passion more than anything else. That said, motivation can wane at times. What better way to restore your focus and reinvigorate your imagination than to read about an inspiring role model? To help keep your motivation high in seasons to come, we’ve crafted a select list of […]

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Westminster Bridge at sunset, London, UK

Join Us at the Hotel Designs Summit in London

Looking for solutions that will take your hotel business to the next level? If so, the most effective way to do that is to learn from the hospitality industry’s most coveted professionals. The Hotel Designs Summit is the perfect place to do just that. But how can you connect with them over the right topics […]

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Hand holding smartphone with social icons suggesting use of chatbots

Chatbots: Making the Future of Travel a Social Experience

We all know that the way we book and enjoy travel has changed. We’re no longer a global community wandering the planet with guidebooks in our hands, printing out photos for albums and booking through high street travel agents. But aside from the obvious switch to online booking, more rapid developments have been taking place […]

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President of HOTREC Susanne Kraus-Winkler

Exclusive Interview With the President of HOTREC

It was a privilege for me to speak with the voice of the European hospitality industry, Ms. Susanne Kraus-Winkler, president of HOTREC, the trade association of Hotels, Restaurants and Cafés in Europe. And I’m glad to share with you the global insights and trends about our sector that she revealed to me in our exclusive […]

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Frankfurt City Centre will play host to the Pricing & Distribution Day 2016

Pricing & Distribution Day 2016 in Frankfurt

There are two key elements that help convert an average hotel into the ultimate success story. They are: pricing and distribution. Want to generate more bookings?  You need to have competitive rates. Want to get better rankings on search?  You need distribution. Want to run a successful online campaign? You can — when you have attractive pricing, and when you have […]

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The Direct Booking Summit 2016 – Highlights

Last week I flew to London to participate in the first Direct Booking Summit, organised by Triptease. My aim? To tune in to a discussion centred around a very hot topic this year: direct bookings. You’ve probably heard the term tossed around a lot recently. And it’s no light subject, either. With more and more hoteliers around […]

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exterior of palea perithia luxury bed and breakfast the Merchant's House

Hoteliers as Diplomats: Inspirations from The Merchant’s House in Old Perithia

Stroll along the olive-strewn mountain passes of the northeastern corner of Corfu, and you may stumble upon its hidden gem and oldest village: Palea Perithia (Old Perithia). At first glance, you wouldn’t know that a once prominent Greco-Venetian town lay just below the rounded peak of Mount Pantokrator. But there’s a village there that embodies the Greek […]

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Two colleagues use the trivago Hotel Manager tool

Spotlight on Product

Big things are always happening with trivago Hotel Manager — updates, improvements, new features and services. We’re constantly working to provide you with better, simpler, and more effective means to market your hotel and manage your online presence on trivago and we want to keep you in the loop. Every month we’ll be posting here […]

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5 Ways You Can Turn Your Website Into a Revenue Engine

1. Have a clear “Book Now” button It might seem like we’re stating the obvious, but you’d be surprised by how many hotel websites fail to create a clear call-to-action. Whether it be font, colour, scale or screen position, these factors are all highly important for your “book now” button, which is crucial to making […]

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