a bride in her hotel suite

5 Ways to Make Your Hotel Wedding Friendly and Boost Profits

You want what every hotel manager wants: You want to grow your business. Sure, you can streamline your marketing efforts and budget your costs to trim the fat and maximise profits. But you don’t want to stop there. You want to get in on the lucrative niche market that generates over £10 billion annually in the UK alone: weddings. […]

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a woman with a red beanie and an old 35mm camera

3 Must-try Tips for Better Hotel Images on a Budget

The time has come for better hotel images. Perhaps the images you have are outdated or inconsistent, or perhaps they just don’t do justice to your hotel. You could decide that expense is no object, and reach deep into your coffers to finance a professional photo shoot. You would expect the outcome to be spectacular—immaculately staged, […]

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Brightly lit photo of hotel room

5 Tips for Hotel Photos That Sell

Every month the trivago content team rejects hundreds of images submitted by hotel managers. Why? It’s two fold. First off, the photos fail to meet our quality standards. Secondly, it may sound cruel, but no image can be less damaging than a bad image. So instead of risking it, consult our simple tips for better […]

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costumed people ready for Carnival in Venice

Update Hotel Info As Often As Your Rates

You are used to updating your rates seasonally, but what about your hotel information and descriptions? A dynamic shift in travel is well underway due to the rise in younger travellers seeking out new experiences. To get ahead of this trend, your online profiles, website, and social media have to be flexible and current. To […]

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facade of a French hotel

Why a Main Image Matters to Your Hotel Profile

It’s no secret that photographs play an important role in the guest’s booking decision. Customers want to rest assured that they’ve found the ideal hotel for the best price. To feel secure with their purchase they need have some tangibility for such an intangible product like a night’s stay. Accurate descriptions, online reviews and photos […]

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a European hotel with multiple flags out front its windows

4 Easy Tips to Pitching Your Hotel Story

Sometimes you need to spell it out. Nowadays people just don’t have time. The savvy traveller has a set of predefined criteria that they’re looking for in a hotel. Why? Well, they want to find out quickly if your hotel meets their needs. So when writing your profile description, why not break it down and […]

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a hotel with an infinity pool

5 Easy Tips for Perfect Hotel Photos

Think back to the last major purchase you made. Perhaps it was a camera or new mobile.  Maybe even a motor-car. Whatever it was, I bet you didn’t buy it without seeing what it looks like first. Chances are also pretty good that the product with the better images held your attention most, perhaps even […]

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trivago hotel details will help your property stand out

The Importance of Hotel Details to a Hotel’s Online Performance

The hotel industry has been abuzz with talks surrounding the importance of photos and reviews. It is an inevitable fact that both of these factors set expectations and significantly affect travellers’ decision. But they are just small parts of a larger picture, and they’re not even the first step in promoting your hotel to prospective […]

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hotel industry word graph

Top 5 Filters That Boost Your Hotel Metasearch Rank

Have you ever hosted global travellers with a range of expectations? Chances are good that you’ve opened your doors to young and old alike over the seasons. Guests on leisure and business trips have probably booked with you as well. But do you know what they really want in a hotel? What it is that makes them choose […]

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trivago's webinar on what makes travellers choose your hotel

What Makes Travellers Choose Your Hotel? Metasearch.

Check out these hotel marketing insights from our last trivago Hotel Manager Webinar to learn what travellers want and how to stand out on hotel metasearch. 1. Who are the travellers that search for a hotel on metasearch? It’s worth knowing who your travellers are and when they are searching for hotels so as to better target them […]

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